SafeCheck TrainingBeyondNEXT Food Expo
NewHeadlines Newsletter, Next Issue June 13th, 2026
Ashton Media Street Team

Your brand,
on the street,
in their hands.

The Ashton Media Street Team activates your brand in foodservice and hospitality markets across Canada, sampling product, meeting operators, capturing social content and celebrating the industry, all under your colours.

Street team at NEXT Food Expo with churro vendor
Street team with chef partnerStreet team activation outside the BMO Centre
Kevin at Gravity Coffee Roasters checkout
What the Street Team Does

A dedicated crew, deployed for your brand.

We build the team around you: route, wardrobe, talking points, content brief and reporting cadence. You get a street-level marketing arm without hiring one.

Sampling

Get product into real hands

Hand-to-hand sampling at restaurants, cafés, food halls and high-traffic streets. We choose the rooms and routes that match your customer.

Strategic Routing

A planned day, built around your brand

We plan out a day, or a full multi-day route, hitting the locations that connect with your brand. Every stop is mapped to the operators, neighbourhoods and dayparts that match your customer, so the team is in the right room at the right time.

Content Capture

Amplify your brand across social

We capture Reels, vertical clips, photos and operator testimonials on the spot, then connect everything back to your social channels, ours and the operators we visit, creating clips and pics that amplify your brand and its connection into the industry.

Operator Relationships

Real conversations with the trade

Our team is the trade. We walk into kitchens, bars and ops offices already known, opening doors to chefs, owners and distributors.

Strategic Routing

A planned day, built around your brand

We plan out a day, or a full multi-day route, hitting the locations that connect with your brand. Every stop is mapped to the operators, neighbourhoods and dayparts that match your customer, so the team is in the right room at the right time.

Branded Kit

Wear your brand, live

Team is outfitted in your colours with branded cups, boxes, swag and signage, every interaction reinforces the activation.

Reporting

Measurable, share-ready recaps

Daily field reports, photo + video drops, reach estimates and a final recap deck you can put in front of your leadership team.

How It Works

Four steps from brief to brand lift.

  1. 01

    Brief

    We start with your goal, launch, awareness, distribution, content.

  2. 02

    Route

    We design the city, venues and operator targets that match your customer.

  3. 03

    Activate

    Our crew rolls out, branded, briefed and ready to celebrate your product.

  4. 04

    Recap

    Daily content drops + a final recap deck with photos, video and reach.

On the Street

Recent activations.

Ashton Media street team with chef on-site
Street team activation outside the BMO Centre
Filming brand content at the BMO Centre plaza
Street team activation at Al's Chimney Cakes
Ashton Media at Gravity Coffee Roasters
Street team sampling at local vendor
Restaurant tasting captured for social
Rooftop content capture in the city
Street team at Chicken on the Way landmark
NEXT Food Expo branded plate on Mini Cooper
Little Chief bison dish captured for social

Ready to put your brand on the street?

Tell us your launch, market and timing, we'll build a Street Team activation tailored to your brand.

Start the Conversation →